Posts tagged Fashion Diplomacy
GEOGRAPHY OF SPANISH FASHION
GEOGRAPHY OF SPANISH FASHION

Geography of Spanish Fashion transformed the 25th anniversary of Madrid Fashion Week into a cultural positioning project, connecting Spanish designers with photography, art, heritage and identity through the international editorial perspective of Candy Pratts Price and the visual language of Juan Gatti.

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Fashion, Country Positioning, International Positioning, Media RelationsCLAUDIO NAVARROSpain, Spanish Fashion, Country Positioning, New York, Fashion Diplomacy, International Promotion
NOW MADRID - THE CHRISTMAS CITY
NOW MADRID - THE CHRISTMAS CITY

NOW MADRID transformed the city’s Christmas season into an international positioning platform, using fashion, design, gastronomy and culture to present a contemporary image of Madrid in London, culminating in a major event at the Victoria & Albert Museum.

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Fashion, Country Positioning, Market AccessCLAUDIO NAVARROACME, Spanish Fashion, London, British Fashion Council, Victoria & Albert Museum, Now Madrid, Madrid, International Positioning, International Market Access, Fashion Diplomacy, Cultural Positioning, City Positioning, Institutional Relations, Tourism, Destination Positioning, City Branding