Turning vision into opportunity
Strategic positioning, business development and international relations for companies, institutions and ventures navigating growth, transformation and new markets.
We work where complexity increases.
When an organisation needs to enter a market, change its positioning, build credibility, create strategic relationships, develop partnerships or turn ambition into opportunity.
How TACTICA operates
VISION & JUDGEMENT
We read the context before defining the solution.
Corporate vision, strategic positioning and opportunity analysis.
INFLUENCE & ACCESS
We build the credibility and relationships that make movement possible.
Strategic relationships, stakeholder alignment, institutional access and reputation.
OPPORTUNITY & EXECUTION
We turn positioning and relationships into tangible opportunities.
Business development, partnerships, market entry and implementation.
Selected Work
Different contexts. Different challenges. A consistent way of thinking and making things move.
Google
Early positioning and market development in Spain and Latin America.
Fashion & Luxury Systems
International positioning, industry access and cultural legitimacy across Spain, Italy and Turkey.
DESA NINETEENSEVENTYTWO
From Turkish manufacturing strength to international fashion credibility and market access.
Plaza Premium Group
Strategic representation, partnerships and opportunity development across a global premium airport ecosystem.
ITINEREA GROUP
Corporate transformation from strategic vision and brand architecture to physical and market implementation.
TACTICATEAM Territories
Five areas of depth. One masterbrand.
Across all of them: Country & Industry Positioning.
TECH & VENTURES
LUXURY & CULTURE
HOSPITALITY & TRAVEL
CORPORATE TRANSFORMATION
PLACES & ASSETS
Experience
Nearly three decades. Multiple industries. One constant: making strategy move.
Our experience spans corporate strategy, brand vision, strategic communications, public affairs and international business development across luxury, fashion, hospitality, travel retail, technology, media, culture and creative industries.
Leadership
Senior leadership, direct involvement and trusted relationships across markets and industries.
Natasha De Santis
Founder & President
Claudio Navarro
CEO
Perspectives
Ideas, observations and points of view on brands, business, culture and transformation.
Selected perspectives
Contact
Let’s discuss what needs to move.
info@tacticateam.com